Search Intelligence — Google Ads Connector

Paid search signals for organic SEO

  • Paste Exports CSV, TSV, or semicolon
  • Normalized Metrics Clicks, cost, conversions
  • SEO Signals Four opportunity types
  • Offline Only No Ads API credentials

Paid search signals for organic SEO

Paid search-term data often sits outside Magento SEO workflows. Paste a Google Ads search-terms export to see normalized metrics plus expansion, efficiency, visibility, and intent opportunity signals—offline, with no Ads API credentials.

  • Paste CSV, TSV, or semicolon Ads search-terms exports
  • Normalized clicks, impressions, cost, and conversions
  • Flags expansion, efficiency, visibility, and intent
  • Per-term metrics preview after aggregation
  • Offline only — no OAuth, sync, or catalog writes

Built for your store

Admin-only analyzer for Magento 2.4.4+. Requires Search Intelligence Core; does not push findings into Core change sets yet.

  • Works with Magento 2.4.4+ Open Source and Adobe Commerce
  • Requires Search Intelligence Core and Toweringmedia Base
  • Opens under Intelligence SEO Suite → Google Ads
  • No storefront theme dependency
  • Diagnostic preview — no Core change-set handoff yet

Paid Search Intelligence for Organic SEO Strategy

The Google Ads Connector bridges your paid search data and your organic SEO workflow. Paste a Google Ads search-terms export into the admin analyzer and get instant normalised metrics — clicks, impressions, CTR, CPC, cost, and conversion rate — alongside heuristic opportunity detection that flags where paid spend is uncovering organic ranking opportunities.

The analyzer identifies four categories of SEO opportunity from your paid data: SEO expansion candidates (paid terms that convert well), efficiency risks (high-cost terms with zero conversions), visibility gaps (impressions with weak CTR), and intent mismatches (clicks with zero conversions — no landing-page data is read).

  • Accepts CSV, TSV, or semicolon-delimited Ads search-terms exports
  • Normalised summary: total queries, clicks, impressions, cost, conversions
  • SEO expansion candidate detection from high-impression, low-CTR terms
  • Efficiency risk flagging (high CPC, low conversion rate)
  • Visibility gap and intent mismatch analysis
  • Offline only in v1 — no Google Ads API credentials required
Google Ads Report Analyzer admin page
Google Ads Report Analyzer — paste CSV export, get normalised signals and opportunity breakdown
Ads analyzer setup checklist
Built-in export guide shows exactly which Google Ads columns to include

No API Keys, No Risk, Pure Intelligence

The v1 analyzer is completely offline — export your search-terms report from Google Ads (Reports → Search terms), paste the CSV into the admin page, and click Analyze. No OAuth, no Google Ads API credentials, no stored data, no Magento writes. The output is diagnostic only: summary metrics, a top-opportunities list, and a normalized query preview table.

A full step-by-step setup checklist is built into the connector page, walking you through which columns to export and how to format the data for the analyzer.

  • Accepted columns: Search term, Keyword, Campaign, Clicks, Impressions, Cost, Conversions, CTR, Avg CPC, Conv. rate
  • Comma, tab, and semicolon delimiters all accepted
  • Top opportunities sorted by estimated SEO impact
  • Normalized query preview with per-term metrics
  • Live Google Ads API integration planned for future release

Requirements

  • Magento 2.4.4+ · PHP 8.1–8.4
  • toweringmedia/module-search-intelligence-core
  • Google Ads search-terms export (CSV/TSV)

Key Features

Manual Google Ads search-terms analysis inside Magento admin — diagnostic preview, no live API.

  • Search-terms paste analyzer Paste a Google Ads search-terms export and run Analyze in admin.
  • Flexible delimiters Accepts comma, tab, and semicolon-delimited report exports.
  • Normalized summary Queries, clicks, impressions, cost, conversions, CTR, and CPC.
  • Opportunity heuristics Flags expansion, efficiency, visibility, and intent signals.
  • Query preview table Per-term metrics after aggregation by search term.
  • Export setup checklist On-page steps for which Ads columns to include.
  • Suite admin menu Opens under Intelligence SEO Suite → Google Ads.
  • No credentials or writes Offline preview only — no OAuth, sync, or catalog writes.

Frequently Asked Questions

Where do I open the Google Ads analyzer?

In Magento admin go to Intelligence SEO Suite → Google Ads. There is no Stores → Configuration section for this connector — paste your search-terms export on that screen and click Analyze report.

Does this module need Search Intelligence Core?

Yes. Composer requires toweringmedia/module-search-intelligence-core. The Google Ads menu sits under the Core suite root. Install and enable Core first, then this connector.

Does analysis push findings into Core change sets?

Not in the current release. The analyzer is a diagnostic admin preview: it normalizes the pasted export and lists opportunities on the page. It does not persist reports, sync via API, or hand off into Core provider pools or change sets yet.

Do you offer support?

Yes. Email support@toweringmedia.com or call (773) 466-2454. Updates and support continue while your subscription is active.

Can I try a demo?

Yes. Use the View Demo button on this page. For a guided walkthrough, email support@toweringmedia.com.

What happens when I don’t renew?

Uncheck auto-renew at purchase, or cancel later. You keep access until the end of the paid period. After that, updates and support stop.

Compatible with your Magento 2 store

Built for Magento 2.4.4+ (Open Source and Adobe Commerce) with PHP 8.1–8.4. Requires toweringmedia/module-search-intelligence-core (and toweringmedia/module-base). Admin-only analyzer with no storefront theme dependency.

  • Magento 2.4 Open Source & Adobe Commerce
  • HyväHyvä compatibleBuilt for modern storefronts
  • Updates & supportKeep your store running smoothly

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